Case
Study
As the culmination of espn W’s 90 Days to Shine Contest celebrating women in sports, ION produced a pop-up experience in Soho (NYC). Highlighted by a screening of the documentary The 99’ers about the 1999 US Women’s World Cup championship, the space showcased submissions from photographers, and had visits from decorated athletes including Julie Foudy, Jessica Hardy and Lakey Peterson.
500
Guests
2
Days
350+
Amazing Photos Taken



